Italian cycle clothing specialist SMS Santini will be providing Horizon Fitness RT with its 2011 race clothing. With a new design and a much strengthened squad, it will be a very different looking Horizon Fitness RT that hits the road this year. Supplied via Prendas in the UK, the new sponsorship will also see the team called Horizon Fitness Racing Team – Prendas Ciclismo, in 2011.
2011 Horizon Fitness RT - Prendas Ciclismo Jeresey
“The design looks great and having had the benefit of working with Prendas during 2010, we know this will be a very successful partnership. One of the most exciting parts of this agreement is the clothing will be available for general sale in the UK via Prendas”, commented Team Manager Stefan Wyman.
“We’ve always had a lot of demand for our kit and it’ll be great to have the opportunity to offer it to our followers. It could see us move towards having a club behind the racing team. It’s an exciting option to make our team even more accessible than it already is.”
“Everything is going incredibly well for us going into the new season. Motivation is really high and the talent level within our squad is huge. Sarah, Dani and Jo are very involved with the national team pursuit set up, and I think with them in mind, we’ll have a strong squad at the end of the road season when it comes to track nationals. The team start together at the beginning of April when we go to the Mpire Training Centre in Italy. Before that we’ve got a smaller group of riders going to Belgium to train together.”
2011 Horizon Fitness RT - Prendas Ciclismo Shorts
“With the number of women’s Continental teams creeping up (28 registered for 2011) and some new races on the UCI calendar, it’s a great time to be involved with women’s racing. It’s such an accessible sport, and we’re fully committed, along with our partners, to making the sport even better for UK riders over the coming seasons.”
Mick Tarrant of Prendas Ciclismo commented “We have provided support to many riders individually over the years going as far back as the 90′s when Charley Wegelius was an amateur and Bradley Wiggins still a Junior. Last year we dipped our toe in the waters of title sponsorship with Wilier but still provided other teams with an accessory support package. One of those teams was Horizon Fitness RT and we were very impressed with the professional and enthusiastic manner in which it is run.”
Tarrant added “It’s always tougher for a women’s team to find sponsors so we are more than happy to step up to secondary sponsor level and provide the team with all their clothing and accessories. We look forward to seeing the results of this collaboration on the road and the track (and in some cases, off road) in 2011.”
Notes – Prendas are clothing specialists focused on the unique, the stylish and the most practical items that bike riders of all levels and abilities need. Prendas was founded in 1996, and supported the Horizon Fitness Racing Team in 2010.
Notes – SMS Santini was established in 1965. Santini are always at the forefront of technology and quality. They have been heavily involved with supporting the Giro D’Italia, UCI and a number of National Federations including Australia. The clothing has been worn by champions on the road, track and off-road.
Notes – Horizon Fitness RT will start the season with a training camp in Italy on 2 April, at the Mpire Training Centre in Riccionne. The team welcomes everyone to join them on the camp and have the chance to ride with the team each day. The camp will be led by former US Postal pro Jamie Burrow, along with team mentor Helen Wyman. http://mpirebikehotelriccione.com/
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